https://worldofdirectselling.com/modern-distribution-system/ The World of Direct Selling provides expert articles and news updates on the global direct sales industry. Wed, 23 Aug 2017 20:57:53 +0000 hourly 1 https://wordpress.org/?v=6.4.3 https://worldofdirectselling.com/modern-distribution-system/#comment-7849 Wed, 23 Aug 2017 20:57:53 +0000 https://worldofdirectselling.com/?p=11277#comment-7849 Great thoughts, Alan. We are moving to an era of experience as the differentiator. What type of personalized experience are you offering your customers and distributors? And you can’t be personalIZED until you’re personAL. That means using data to understand who your people really are. What motivates and drives them. What type of personality they have. What type of experience they actually want from the brand vs what the company wishes everyone would do. There is no ONE way to experience a DS brand yet most companies still communicate to everyone the same way. No wonder we see such high churn…

]]> https://worldofdirectselling.com/modern-distribution-system/#comment-7848 Mon, 21 Aug 2017 15:58:04 +0000 https://worldofdirectselling.com/?p=11277#comment-7848 Yup – this is where most direct selling companies have fallen behind.

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