This week’s featured article is a brief compilation of industry news of significance from 2019. As you scroll down, I am sure you will agree with me that it was most certainly another exciting year for the industry with all the positives and the negatives.

I have also included articles from The World of Direct Selling that attracted much interest last year.

> Herbalife CEO Richard Goudis Resigns Over Comments He Made Before Taking the Job
> New Avon Names Laurie Ann Goldman CEO
> Stella & Dot to Exit European Market
> China Launches Campaign to Regulate Health Product Market
> Nerium Gets New Name
> Jeunesse Posts Record Year with $1.46B in Annual Sales
> Mary Kay Celebrates 50 Years of an American Icon – the Mary Kay Pink Cadillac
> LuLaRoe Founders Accused of Hiding Millions to Avoid Creditors

Most-Read Article in January on The World of Direct Selling:
What Direct Sellers Can Learn from the Corporate Training Industry (Vince Han)

> Amway Reports Sales of $8.8 Billion USD in 2018
> USANA Posts Another Sales Increase as China’s Direct Selling Clampdown Looms
> Avon Sees Revenues Decrease in Q4, Full Year 2018
> Herbalife Neared $5 billion Mark in 2018; Waits for Other Shoe to Drop in Goudis/China Probe
> Medifast Announces 87% Revenue Increase in Q4 and 66% for the Full Year
> Nu Skin Expands to Peru
> Skin Care Billionaires Rodan and Fields Return to the Teen Acne Market

Most-Read Article in February on The World of Direct Selling:
The 7 Giants’ 2018 Growth Review (Hakki Ozmorali)

> Fact or Fiction? Let’s Set the Record Straight – US DSA President
> Brazil’s Natura and Avon Confirm Deal Talks
> Nature’s Sunshine Reports $365 Million Sales for 2018, Up 7%
> Tupperware Parties: Suburban Women’s Plastic Path to Empowerment
> Two Mary Kay Executives Make Black Enterprise’s 2019 Most Powerful Women List
> Why Direct Sales Appeals to So Many Moms

Most-Read Article in March on The World of Direct Selling:
Common Pitfalls that Prevent Profitability in Direct Selling Start Ups (Dan Murphy)

> DSN Announces the 2019 Global 100
> Young Living Celebrates 25 Years of Global Growth
> Amway Disrupts Its Own Beauty Business, Launching 50 New Mobile Apps
> More Than 100 LuLaRoe Sellers Have Filed for Bankruptcy
> How Blake Mallen Capitalized on the Gig Economy Before It Was a Thing
> Brazilian Cosmetics Giant in ‘Advanced Talks’ with Avon
> Mary Kay Recognized by Forbes as One of America’s Best Midsize Employers 2019

Most-Read Article in April on The World of Direct Selling:
Marketing’s New Role to Keep A Direct Selling Company Relevant (Jonas Hedberg)

> Oriflame’s Co-Founder Jonas af Jochnick Has Suddenly Passed Away
> Nu Skin Named the World’s #1 At-Home Beauty Device System Brand by Euromonitor
> Tupperware Names CEO Tricia Stitzel Chairman of the Board
> AdvoCare Business Changing
> Founding Family Offers to Buy Out Oriflame
> It’s Official: Natura Buys Avon

Most-Read Article in May on The World of Direct Selling:
AdvoCare Abandons MLM: Uncertainty Returns to Direct Selling (Jeff Babener)

> WFDSA Announces Record-setting 2018 Direct Selling Business Results
> LG to Acquire New Avon North America
> US DSA Announces 2019 Awards Winners and Highest Performing Companies
> Natura’s Avon Acquisition Creates the First Latin American Beauty Powerhouse
> Retail Was Never in Our Plan and It Won’t Happen in Future Also: Frederic Widell, Oriflame VP
> Kirsten Dunst Is Making a Show About a Cult-Like MLM Company
> Amway, the Family Business that Became Global (Google-Translated Text)

Most-Read Article in June on The World of Direct Selling:
2019: The Year Direct Selling As We Know It Changed Forever (Brett Duncan)

> Happi Magazine Announces Top 50 Household and Personal Products Companies
> Canada DSA’s Recipients of the 2019 DSA Awards
> Amway Sues Sellers for Trademark Infringement, Faulty Product Distribution
> As India Hicks Closes Her Luxury Label, Is This the End of Tupperware-Party Shopping?
> USANA: China’s 100-Day Crackdown Has Damaged Consumer Confidence; Sales Drop by 15%
> Mary Kay Champions Business Excellence, Ethics and Social Responsibility, Reaps Rewards in Europe
> Nature’s Sunshine Announces New Global Leadership Structure and Appointments
> Pampered Chef Succeeds in Trademark Infringement Battle

Most-Read Article in July on The World of Direct Selling:
Five Ways the Direct Selling Industry Can Achieve Sustained Growth (Ben Gamse)

> New Amway CEO Shares Digital Vision
> doTERRA CIO Todd Thompson: Social Selling Is Taking off
> Executive Changes at Scentsy
> LG Closes $125M Acquisition of New Avon
> Coty and Younique to Part and Focus on the Development of Their Respective Strengths
> US Direct Selling Association CBD Memo: Ingestible CBD-Infused Products Violate DSA Code of Ethics
> “Tupperware-Style” Retail Makes a Comeback with 27% Growth in UK

Most-Read Article in August on The World of Direct Selling:
Why Are They Leaving Our Company? (Hakki Ozmorali)

> DSA Canada Responds to Globe & Mail Article
> Natura Lands in Asia and Starts Operations in Malaysia
> Tracy Britt Cool to Leave Pampered Chef to Start New Venture
> Rodan + Fields to Launch in Japan
> WorldVentures Expands to Brazil
> Nature’s Sunshine Announces Entry into CBD Market
> MONAT Expands into Europe with Its Launch in Ireland and Poland
> Amazon Challenges Amway, Modicare and Oriflame Ruling in Supreme Court

Most-Read Article in September on The World of Direct Selling:
Natura and Avon: Will This Acquisition Work for Both Sides? (Hakki Ozmorali)

> AdvoCare Will Pay $150 Million To Settle FTC Charges
> FTC v. AdvoCare: Enforcement Action Demonstrates Importance of Compliance Programs
> Uber Is Launching a New App That Matches Freelance Workers with Businesses
> Herbalife Announces CEO Succession Plan
> How Mary Kay China Is Trying to Stay Relevant with Younger Beauty consumers
> Beautycounter Appoints COO and CCO
> Origami Owl CEO Chrissy Weems Explores the Roots of a Successful Business
> USANA Announces Appointment Promotion of Walter Noot to Chief Operating Officer
> Oriflame to Focus on Wellness, Position as Healthy Lifestyle Brand: CEO Magnus Brannstrom

Most-Read Article in October on The World of Direct Selling:
FTC vs. AdvoCare: A Teachable Moment for Direct Selling (Jeff Babener)

> Neora Files Suit Challenging FTC’s Attempt to Change Direct Selling Laws
> Herbalife, Younique, LuLaRoe And Other MLMs Suddenly Under Fire
> LuLaRoe: From Startup to Over $1 Billion in Less Than 4 Years. Lessons and Growing Pains
> Tupperware Appoints Chris O’Leary Interim CEO
> U.S. Charges Two Former Herbalife Executives in China over Bribery Scheme
> UK DSA Announces 2019 Star Award Winners
> Jeunesse Enters Global Essential Oils Market

Most-Read Article in November on The World of Direct Selling:
AdvoCare, Neora, an Ever More Aggressive FTC! What Now? (Alan Luce)

> Kyani Founders Identified as Victims in Plane Crash
> Former New Avon CEO: Company Reneged on $1M Severance
> USANA Announces Retirement of Founder and Chairman, Myron W. Wentz
> Why Market America Is a Legitimate and Thriving Business
> US DSA  2019 Sales and Marketing Conference Reveals New Data on Direct Selling and Independent Work
> The 10 Beauty Brands That Defined the 2010s

Most-Read Article in December on The World of Direct Selling:
5 Keys to Communications Confidence in 2020 (Crayton Webb)

…..

Hakki Ozmorali is the Principal of WDS Consultancy, a management consulting firm in Canada specialized in providing services to direct selling firms. WDS Consultancy is a Supplier Member of the Canada DSA. It is also the publisher of The World of Direct Selling, global industry’s leading weekly online publication since 2010. Hakki is an experienced professional with a strong background in direct sales. His work experiences in direct selling include Country and Regional Manager roles at various multinationals. You can contact Hakki here.

SHARE THIS ARTICLE:

The post A Year in Review: 2019 in the News appeared first on The World of Direct Selling.

This is a compilation of pieces from last year that I personally have found more memorable or inspiring than the others. I have also added to this, a few articles from The World of Direct Selling website that attracted much interest.

January

* How and Why Amway’s DeVos Family Gives Away Billions
* Morinda Celebrates 20^th Year in Business and Second Era of Growth
* Layoffs, Lawsuits at Once-Hot Direct-Sales Firm ViSalus
* Ava Anderson Non-Toxic to Reopen as New Company Without Founder or Her Family
* Melaleuca Marks Three Decades in Business

February

* Amway’s 2015 Revenues Fall to Lowest Level in 5 Years
* Direct Selling Dominates the Aromatherapy and Essential Oils Market
* Stream Announces New President and CEO
* Avon Reports 20% Sales Decline in 2015 Q4
* 70 Years of Tupperware
* Mannatech Enters South America with Launch of Colombia Operations
* Nu Skin Settles Class Action Suit, Pays $47 Million
* Herbalife in Talks with FTC to Resolve Probe

March

* Avon and Cerberus Capital Announce Close of Strategic Partnership Transaction
* Young Living Appoints New Chief Operating Officer
* Isagenix Launches New World Headquarters
* Medifast Management Changes Run Deeper Than CEO Sheetz
* Oriflame Says Could Expand to U.S and Brazil
* Travis Ogden Appointed Isagenix President & COO
* Amway Maps Growth Strategy in India
* Ackman Doesn’t See ‘Slap on the Wrist’ for Herbalife
* Social Selling Moves Online

April

* Mannatech Reveals New Company Brand
* Herbalife Attacks New Documentary, Saying It Takes Ackman’s Side
* Mary Kay Empowered Women Using a Bit of a Pyramid Scheme
* Avon’s North America Unit Has a New Boss
* If You Think She Looks Like An Avon Lady, You’re Half Right
* Natura Opens First Own Shop in Sao Paulo

May

* Pyramid Schemes in 10 Questions
* Avon Loss Widens on Dollar and Restructuring Costs
* Stella & Dot CEO on Creating “Flexible” Business for Women
* Successes of South Africa DSA and the University of Johannesburg
* Vorwerk Group Reports 23.9% Sales Increase in 2015
* Amway’s Chief Sales Officer John Parker Talks About the ‘Gig Economy’
* Herbalife Buys Its Headquarters for Close to $30 Million
* How Tonia Janshan Built Steeped Tea Into a Huge Retail Empire
* Silpada Exec: Insurmountable Revenue Declines Doomed Company
* Interview with Sue Liddie, CIO of Avon
* ‘Damsel in Defense’ Gives Women Tools to Protect Themselves

June

* Rodan + Fields: How Two Dermatologists Built a Billion Dollar Brand in Their Spare Time
* Direct Selling’s Economic Footprint Continues to Expand in United States
* Clear Definition on Pyramid Schemes Will Prevent Fraud, Protect Consumers
* Nu Skin Receives $210 Million Investment From China
* The Evolution of Direct Sales
* Avon Will Go Ahead With Move to the U.K. Despite Brexit Vote
* Unemployment India’s Biggest Concern, Direct Selling at Rescue
* HAPPY Parties Are the New Tupperware Parties, but for Cannabis
* Consumer Groups, Direct Selling Industry Debate ‘Anti-Pyramid’ Legislation
* The Brutal Truth About Those Pyramid Schemes

July

* Brownie Wise: The Life of the (Tupperware) Party
* Global Direct Selling Industry in 2015
* Longaberger Empties Famous Basket Building
* Medifast Named to Forbes 100 Most Trustworthy Companies in America List
* Herbalife Settles Pyramid Scheme Case with Regulator; in Blow to Pershing’s Ackman
* Mary Kay Breaks Ground Soon on New R&D Site
* Customer Acquisition With Stella & Dot CEO Jessica Herrin
* Beauty Takes a Beating at Tupperware
* Direct Selling Gigs: How Much Can You Make Being Your Own Boss?
* FTC v. Herbalife Settlement: First Take

August

* How Selling Cutco Knives as a Teen Inspired This Entrepreneur’s Direct Selling Empire
* Giants’ Growth Performances at Mid-Year
* Cloud-Centric Management Lifts Rodan + Fields Towards $1B Revenue
* FTC v. Herbalife: Post-Settlement Legal Guidance for the Direct Selling Industry
* Amway China: Rebirth of a Sales Firm
* Troubles Mount for Longaberger, Its Parent Company
* The Avon Lady Goes Digital: The Original Network Gets a 21st Century Facelift

September

* One of the Fastest-Growing Clothing Companies Making Some Millennial Moms Rich
* Martin Kohler Named New President of PartyLite Worldwide
* Follow the Profit: How Mormon Culture Made Utah a Hotbed for Multi-Level Marketers
* Think the Direct Sales Model Is Dead? Think Again
* LR Health & Beauty CEO Dr. Thomas Stoffmehl Seldia’s New Chairman
* Inside Wall Street’s Greatest Feud: Icahn vs. Ackman
* Nerium Names Deborah K. Heisz President and COO
* Nu Skin Settles SEC Probe into Charitable Contribution in China
* Understanding Pyramid Schemes, Ponzi Schemes, and Network Marketing
* Tupperware Appoints Tricia Steitzel President and COO
* Amway President: ‘Why Co-Leadership Actually Works’
* How ‘America’s Next Top Model’ Made Tyra Banks a Better Businesswoman
* Origami Owl Acquires New York-Based Beauty Company willa

October

* Medifast Announces Appointment of Direct Selling Industry Veteran as CEO
* Oriflame: Back on Track Again?
* Jamberry Nails Names Elizabeth Thibaudeau Chief Executive Officer
* Avon Begins Expansion into Heath & Wellness with New Hire
* 30,000 Attend to doTERRA’s Convention: The Highest in Utah’s History
* Real Beauty, Mary Kay Style: Mary Kay’s New Ad Campaign
* Silpada Designs Acquired by Berkshire Hathaway Entity
* Natura Cosmeticos Picks New CEO to Replace Lima
* Belcorp Among Fortune’s 25 Best Global Companies to Work For
* Stream Announces Chairman Transition
* The Wave is Upon Us: Big Changes for Direct Selling

November

* Getting to Know About Natura
* Why Herbalife CEO’s Departure Is a Body Blow to the Company
* Arbonne Expands into Asia with Opening of Taiwan
* Mannatech Prepares for China Entry with New E-Commerce Strategy
* Trump Picks Betsy DeVos, Daughter-in-Law of Amway Co-Founder, for Education Secretary
* USANA Announces CEO Transition Plan and Appoints Kevin Guest CEO
* It’s Time for Network Marketing to Ditch the Mercedes-Benz
* The Rise of the Entrepreneur

December

* Oriflame to Bet Big on Skincare, Wellness in New Strategic Push
* Could ‘Facebook Live’ Change the Game?
* Nu Skin Announces Senior Management Transition Plan: Truman Hunt Leaves After 14 Years
* Avon Headquarters Leaves the US
* Vemma Settles Ongoing Litigation with FTC over Pyramid Charges
* Fact-Checking the FTC’s New Legal Guidance
* Carl Icahn To Be Trump’s Advisor on Regulatory Overhaul
* ViSalus Announces CEO Transition
* First of Many: Natura Opens First US Store in New York
* How Rick Goings Went from Dirt Poor to the CEO of a $2 Billion Company

Forward This Article to a Friend:

The post A Look Back at 2016 in the News appeared first on The World of Direct Selling.